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Purpose Driven Events

Mar 24, 2020 @ 3:00 pm - 4:30 pm

With so many more events being offered, it is becoming more and more important to really take a step back from the onset of the event and assess the purpose of the event.

Hosting events is more than the venue, food, and the attendees.

Have you ever walked into an event that transports you to a different place, that completely immerses you in the experience and you see find all of your senses are engaged and you understood the full intent of what was being created in that time and space?

Conversely, have you ever attended an event where you thought you were going for a specific reason only to find that it was not what you were hoping for, that it totally missed the mark?

If you attend a lot of events, you probably have experienced both of these situations and you understand the importance of having your events be impactful and transformative.

In this workshop we will cover:

  • How to approach a new event idea,
  • What questions to ask to determine the purpose
  • How to assess a current project that may be a standing or reoccuring event to consider the effectiveness
  • How going through these processes will help you make easier and better decisions in your event planning

You will walk away with tools to help you think about and plan better events, how to leverage your event in your community by being clear and communicating the purpose, and some strategies on what to do when you feel like your event is going stale or needs some life breathed into it.

Join us for this informative workshop, where we will take some real life examples, and possibly some from the audience to gain more purpose and clarity in our events!

** Registration required prior to the workshop

Register now!

About the Instructor:

Erin Neuhardt is an Event strategist and planner with a passion for community building. Erin works with organizations on a mission to help them fulfil their live event goals. She knows that all events are unique, and helps her clients develop and execute a one-of-a-kind event strategy based on their desired outcomes.

Her passion for hospitality and customer service gives her a unique lens for the guest experience. Erin strives to ensure that attendees leave more connected to the cause, organization, information, and

other guests. She employs a servant leadership model, believes in collaboration over competition, and is a true fan of authentic networking. Erin holds a BS in Hospitality and an MBA from Endicott College, in Beverly, MA.


Mar 24, 2020
3:00 pm - 4:30 pm


Hannah Grimes Center for Entrepreneurship
(603) 352-5063
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Hannah Grimes Center for Entrepreneurship
25 Roxbury Street
Keene, NH 03431 United States
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